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Writer's pictureEric Vechan, PhD

Positive Influence Leads to Positive Outcomes


Want to work with people and make big things happen at work? You could read How to Win Friends and Influence People or you could check out this short article to get some quick guidance and insight. The Cliff's notes version of the principles of persuasion are below:

  1. Reciprocity is the gold standard for gaining support

  2. Always uncover and emphasize shared interests

  3. Resist arguing: It only strengthens resistance

  4. Recognize that data and logic don't sway -- emotions win the day

  5. Empathy is a superpower that helps break down resistance

  6. Reframe situations to emphasize mutual gains

  7. Giving away control is your most powerful tool for gaining support

Many of these seem like common sense and/or common practice for good leaders and good businesses but that's what makes them challenging. Referencing the guide to get refocused on stay on track is a good idea and good practice.

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